The best characteristics a person can have are not tangible. Intangible qualities that are great to have include: nice, caring, loyal, smart, non judgemental, considerate, down to earth and understanding. With that being said we are judged not by what kind of person we are but rather what we have accomplished, what we are accomplishing and what we have. In this world of shallowness and superficial value, it is better to be rich and an asshole rather than being kind, considerate and making $40,000 annually. No one challenges this status quo therefore it will be this way forever............